Who We Are

In a Nutshell...

Based in the UK, Designer Parfums started its journey in 2002, on the back of entrepreneur Dilesh Mehta.
With a strong portfolio of prestige and mass fragrances and beauty products in the fashion, lifestyle and celebrity segments, whether creating a brand from the very beginning or acquiring the license of an existing brand, the combination of innovative marketing solutions, the speed to market, the flexibility to tackle challenges and embrace partners, have been the foundation for their global success.
Our portfolio is distributed in over 60 countries and covers a spectrum of classics with true heritage alongside designer and celebrity fragrance brands including Jennifer Lopez, Ariana Grande, Ghost, Aigner Parfums, Porsche Design, Scherrer, Cerruti 1881 and Playboy.


Our Vision

In an active market busy with thousands of new launches each year, Designer Parfums will make the difference by marketing brands that are relevant with consumers, capturing their essence through cutting-edge olfactory designs bottled in an innovative fashion, in ways that resound to millennials and Gen-Z, striving to go the extra mile to connect with business partners 

Ambitious, Agile, Approachable



Our History
How We Build Brands
Bespoke Launch Events
Digital Activations
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